Client: Consumer electronics manufacturer

Industry: Consumer electronics

Supply Chain Failure: Global shipping disruption

An multinational consumer electronics manufacturer had a major shipment of critical supply chain parts delayed due to the 2021 Suez Canal Obstruction by the Ever Given. While most components were able to be redirected through traditional channels a small batch of components were unable to be sourced due to the ripple effects of the supply chain disruptions.

As a temporary solution the OEM was able to organize a small batch production from a European component supplier using factory overtime. Leveraging LOWI’s network, they coordinated time-sensitive component flow from Europe to support factory operations during global logistics disruptions.